Advertised: 20-2-12 | Closing Date: 19-4-12 Company Confidential Advertising & Promotion Manager Melaka Responsibilities:
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Responsible to boost tenants’ sales and drive shoppers’ traffic by conceptualizing, planning and implementing all marketing strategies, advertising, promotions, events and communications campaigns for the shopping centers.
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Responsible for the preparation and execution of the shopping centers’ Advertising and Promotions plan, budget and calendar of events.
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Manage the budget to ensure that expenses are kept within the approved limit.
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Uphold the shopping mall's desired branding and image as well as sustain customer's loyalty via various Advertising and Promotions strategies.
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Responsible for visual merchandising direction of all in-house events, promotions and displays.
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Study market trends and competitor's directions.
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Establish and maintain good relationship with media, event organizers, government agencies and tenants.
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Source for potential business partners & establish good working relationship with existing partners
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Create sponsorship opportunities.
Requirements:
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Degree or Diploma in Business / Mass Communications / Marketing or equivalent.
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At least 5 years of relevant working experience in Advertising & Promotions, preferably within a regional shopping center or retail environment.
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Preferably Managers specializing in Shopping Centers' Maraketing, A&P or equivalent.
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Strong organizational and leadership skills. Prior experience in leading a team is a must.
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Prepared to work long and irregular hours including weekends and holidays.
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A good team player and able to work independently.
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Must be people-oriented and possess excellent interpersonal, presentation, written and oral communication skills.
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Able to multi-task and work under pressure with tight deadlines.
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Is driven, creative, dynamic and resourceful with an eye for detail.

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